Enough already
Stop telling the story you want to tell, and start the one your audience wants to hear.
The Hollywood treatment
Movies use successful formulas to hook us in. Narrativity has translated them for brands.
The best story wins
By being less rational and more emotional, businesses are enjoying blockbuster results.
Become your customer’s hero with the world’s best storytelling formulas
The full story on brand storytelling.
Want to attract customers, staff, or investors?
Greg wrote the book on it.
BUY THE BOOK
Want to know how storytelling creates an unfair share of attention and desire for your brand? Study this. Use this. You won’t regret it.
Bec Stambanis,
Apple, Nike, and UberEats
global strategy
Winning over customers is hard. This book makes it easy.
Nolan Bushnell,
Founder of Atari,
and Chuck E.Cheese
Winning over customers is hard. This book makes it easy.
Steve Raw,
CMO fliteboard, Nike,
and marimekko